Click here to read more: pay per click agenciesBy monitoring these metrics, you can make changes to keep efficiency high and costs low. A website conversion is any motion a person takes on a website that moves them further into the gross sales funnel. Examples embrace filling out an online form, clicking a name to action, or buying a product. Imagi

Click here to read more: pay per click affiliate marketingThese are search terms they want to “trigger,” or display, their adverts. For example, if your small business sells tenting, you'll need to bid on the keyword, “best sleeping bags”. Each ad group you create must be assigned a set of keywords to focus on — that’s how search engine